{"id":2,"date":"2025-01-17T12:23:14","date_gmt":"2025-01-17T12:23:14","guid":{"rendered":"https:\/\/sisu.ut.ee\/mkm-pol23\/?page_id=2"},"modified":"2026-03-12T12:28:19","modified_gmt":"2026-03-12T10:28:19","slug":"sample-page","status":"publish","type":"page","link":"https:\/\/sisu.ut.ee\/mkm-pol23\/","title":{"rendered":""},"content":{"rendered":"<h3 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-c5399f38d4288d3ea943b31c548b6473\">Majandus- ja Kommunikatsiooniministeeriumi teadus- ja arendustegevuse taotlusvooru \u201cTark majandus, digitaalne majandus ja vastutustundlik majandus\u201d projekt MKM-POL23<\/h3>\n\n\n\n<h2 class=\"wp-block-heading has-green-color has-text-color has-link-color wp-elements-674c8be46e2149c1b0dbffa39702de13\">ROHE\u00dcLEMINEKU T\u00c4HENDUSEST JA M\u00d5JUDEST EESTI ETTEV\u00d5TETELE<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-green-color has-text-color has-link-color has-extra-large-font-size wp-elements-3db5363df3a8cec9a7af80f9da3086b8\"><strong>On the meaning and impacts of green transition on Estonian enterprises<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"410\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/873\/1_majandusmin_3lovi_est-002-1024x410.png\" alt=\"\" class=\"wp-image-59\" style=\"width:270px;height:auto\" srcset=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/873\/1_majandusmin_3lovi_est-002-1024x410.png 1024w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/873\/1_majandusmin_3lovi_est-002-300x120.png 300w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/873\/1_majandusmin_3lovi_est-002-768x307.png 768w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/873\/1_majandusmin_3lovi_est-002-1536x614.png 1536w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/873\/1_majandusmin_3lovi_est-002.png 1890w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Rahastaja: Majandus- ja Kommunikatsiooniministeerium<\/strong><\/p>\n\n\n\n<div style=\"height:26px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:11px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Projekti periood: 01.01.2025-31.12.2026<\/h4>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-addee7be07827bd034b8f96f5ab1bbe8\"><strong>Projekti eesm\u00e4rk<\/strong><\/h3>\n\n\n\n<p class=\"has-light-background-color has-background\" style=\"font-style:normal;font-weight:400\">Euroopa Liit on v\u00f5tnud eesm\u00e4rgiks v\u00e4hendada kasvuhoonegaaside heitmeid, materjali kasutust ja reostust ning s\u00e4ilitada looduslikku mitmekesisust: seda k\u00f5ike Roheleppe rakendamise kaudu. Eesm\u00e4rgiks on olla samal ajal ka majanduslikus m\u00f5ttes konkurentsiv\u00f5imeline ning tagada inimeste heaolu. See toob kaasa olulised muutused ka Eesti ettev\u00f5tetele ning majanduse struktuurile. Rohelepe puudutab v\u00e4ga erinevaid valdkondi, mist\u00f5ttu lisandub hoogsalt uusi keskkonnan\u00f5udeid, kuid nende sisu j\u00e4\u00e4b ettev\u00f5tetele tihti arusaamatuks. Rohe\u00fcleminekust tulenevad v\u00e4ljakutsed haakuvad laiema Eesti ettev\u00f5tete konkurentsiv\u00f5ime teemaga. \u00dchelt poolt on Eesti ettev\u00f5tete tootlikkuse kasvu toetanud viimastel k\u00fcmnenditel ettev\u00f5tete rahvusvahelistumine, avatud majandus, globaalsetesse v\u00e4\u00e4rtusahelatesse integreerumine, otseste v\u00e4lisinvesteeringute sissevooluga kaasnenud investeeringud ja tehnoloogia \u00fclekanne, suhteliselt soodne regulatiivne ettev\u00f5tluskeskkond. Samas on hiljutised kriisid toonud esile ka senise arengu ja ettev\u00f5tete \u00e4rimudelite haavatavuse, nagu n\u00e4iteks s\u00f5ltumine l\u00e4hiriikide turgudest, tarnijatest, piiratud v\u00f5imalused kasvanud kulude tarbijatele edasi kandmiseks\/tarbijate hinnatundlikkus, tootmiskulude ja b\u00fcrokraatia kiire kasv. <\/p>\n\n\n\n<p class=\"has-light-background-color has-background\" style=\"font-style:normal;font-weight:400\"><strong>Uuringu eesm\u00e4rk <\/strong>on selgitada, mida rohe\u00fcleminek ja vastutustundlik ettev\u00f5tlus laiemalt ja ka konkreetsemalt t\u00e4hendab erinevate valdkondade ettev\u00f5tete jaoks, kuidas see m\u00f5jutab nende j\u00e4tkusuutlikkust l\u00fchemas ja pikemas perspektiivis ja kuidas kindlustada muutuvas olukorras Eesti ettev\u00f5tete konkurentsiv\u00f5ime. Uuring aitab aru saada, milliste valdkondade ettev\u00f5tted osutuvad selles protsessis v\u00f5itjateks ja millised j\u00e4\u00e4vad kaotajateks ning mida tuleks teha, et see protsess oleks kaotajatele v\u00f5imalikult talutav ning v\u00f5imalusel saaks v\u00f5iduks. <\/p>\n\n\n\n<p class=\"has-light-background-color has-background\" style=\"font-style:normal;font-weight:400\">Uuringu kujundamisse kaasatakse nii tellija, ettev\u00f5tted kui ka v\u00e4liseksperdid ja kasutatakse nii kvalitatiivseid kui ka kvantitatiivseid uurimismeetodeid (nn segametoodika).<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<div style=\"height:57px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-primary-color has-text-color has-link-color has-large-font-size wp-elements-dcef0ecaa42a8656fc68845321a8069f\" style=\"font-style:normal;font-weight:300\"><strong>Project name: On the meaning and impacts of green transition on Estonian enterprises<\/strong><\/p>\n\n\n\n<p class=\"has-regular-font-size\" style=\"font-style:normal;font-weight:400\">The EU is committed to reducing greenhouse gas emissions, material use and pollution, and preserving biodiversity: all through the implementation of its Green Deal (GD).\u00a0 The aim is also to be economically competitive and to ensure human well-being at the same time. Implementing the GD will bring about changes for Estonian enterprises and the structure of the country\u2019s economy. New environmental requirements are being added at a rapid pace, but their content is often incomprehensible to businesses.\u00a0<\/p>\n\n\n\n<p class=\"has-regular-font-size\" style=\"font-style:normal;font-weight:400\">The challenges arising from the green transition are linked to the wider issue of the competitiveness of Estonian businesses. On the one hand, the internationalisation of enterprises, the open economy, integration into global value chains, FDI inflows and technology transfer, and a relatively favourable regulatory business environment have supported productivity growth in Estonian enterprises in recent decades. At the same time, recent crises have also highlighted the vulnerability of past developments and business models, such as dependence on neighbouring markets, suppliers, limited possibilities to pass on increased costs to consumers\/consumer price sensitivity, rapid increases in production costs and bureaucracy.<\/p>\n\n\n\n<p class=\"has-regular-font-size\" style=\"font-style:normal;font-weight:400\">The aim of this applied research is to clarify what green transition and responsible business mean in general and also more specifically for companies in different sectors, how it affects their sustainability in the short and long term, and how to ensure the competitiveness of Estonian companies in a changing environment. The study will help to understand which companies in which sectors will be winners and which will be losers, and what should be done to make the process as bearable as possible for the losers and, if possible, a win-win situation. The study will be designed with the involvement of the funder, enterprises and external experts, and will use both qualitative and quantitative research methods (so called mixed methodology).<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<div style=\"height:46px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-light-background-color has-background\" style=\"padding-right:0;padding-left:0\"><strong>Tutvu projekti meeskonnaga <a href=\"https:\/\/sisu.ut.ee\/mkm-pol23\/projekti-meeskond\/\" data-type=\"link\" data-id=\"https:\/\/sisu.ut.ee\/mkm-pol23\/projekti-meeskond\/\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-color\">siin<\/mark><\/a><\/strong>.<\/h4>\n\n\n\n<div style=\"height:36px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-light-background-color has-background\" style=\"padding-right:0;padding-left:0\"><strong>Tutvu Teadusn\u00f5ukoja liikmetega <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-color\"><a href=\"https:\/\/sisu.ut.ee\/mkm-pol23\/teadusnoukoja-liikmed\/\" data-type=\"link\" data-id=\"https:\/\/sisu.ut.ee\/mkm-pol23\/teadusnoukoja-liikmed\/\">siin<\/a><\/mark><\/strong>.<\/h4>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading has-light-background-color has-background\" style=\"padding-right:0;padding-left:0\"><strong>Projekti vaheseminar 30.01.2026. Vt l\u00e4hemalt <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-dark-color\"><a href=\"https:\/\/sisu.ut.ee\/mkm-pol23\/projekti-vaheseminar\/\" data-type=\"link\" data-id=\"https:\/\/sisu.ut.ee\/mkm-pol23\/projekti-vaheseminar\/\">siit<\/a><\/mark><\/strong>.<\/h4>\n\n\n\n<div style=\"height:17px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<div style=\"height:72px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-left has-primary-color has-light-background-color has-text-color has-background has-link-color wp-elements-c5374b16b9affe6d4194ed965217e7e2\" style=\"padding-right:0;padding-left:0;font-style:italic;font-weight:900\">Roheleppe m\u00f5jude maatriks majandussektorite l\u00f5ikes (esialgne versioon): <\/h5>\n\n\n\n<div class=\"wp-block-file has-light-background-color has-background\" style=\"padding-top:var(--wp--preset--spacing--40);padding-right:0;padding-bottom:var(--wp--preset--spacing--40);padding-left:0\"><a id=\"wp-block-file--media-7a4296f0-c188-4cb0-9501-5eebf427a594\" href=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/873\/Maatriks-EMTAK-x-EGD-26.10-1.xlsx\">Maatriks (EMTAK x EGD) 26.10<\/a><a href=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/873\/Maatriks-EMTAK-x-EGD-26.10-1.xlsx\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-7a4296f0-c188-4cb0-9501-5eebf427a594\">Laadi alla<\/a><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Majandus- ja Kommunikatsiooniministeeriumi teadus- ja arendustegevuse taotlusvooru \u201cTark majandus, digitaalne majandus ja vastutustundlik majandus\u201d projekt MKM-POL23 ROHE\u00dcLEMINEKU T\u00c4HENDUSEST JA M\u00d5JUDEST EESTI ETTEV\u00d5TETELE On the meaning and impacts of green transition on Estonian enterprises Rahastaja: Majandus- ja Kommunikatsiooniministeerium Projekti periood: 01.01.2025-31.12.2026 &#8230;<\/p>\n","protected":false},"author":254,"featured_media":14,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-2","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/sisu.ut.ee\/mkm-pol23\/wp-json\/wp\/v2\/pages\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sisu.ut.ee\/mkm-pol23\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sisu.ut.ee\/mkm-pol23\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/mkm-pol23\/wp-json\/wp\/v2\/users\/254"}],"replies":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/mkm-pol23\/wp-json\/wp\/v2\/comments?post=2"}],"version-history":[{"count":30,"href":"https:\/\/sisu.ut.ee\/mkm-pol23\/wp-json\/wp\/v2\/pages\/2\/revisions"}],"predecessor-version":[{"id":307,"href":"https:\/\/sisu.ut.ee\/mkm-pol23\/wp-json\/wp\/v2\/pages\/2\/revisions\/307"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/mkm-pol23\/wp-json\/wp\/v2\/media\/14"}],"wp:attachment":[{"href":"https:\/\/sisu.ut.ee\/mkm-pol23\/wp-json\/wp\/v2\/media?parent=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}