{"id":257,"date":"2024-04-24T20:17:17","date_gmt":"2024-04-24T17:17:17","guid":{"rendered":"https:\/\/sisu.ut.ee\/ettevotlusopik\/?page_id=257"},"modified":"2025-10-03T15:39:36","modified_gmt":"2025-10-03T12:39:36","slug":"e-4-allikaid-lisalugemiseks","status":"publish","type":"page","link":"https:\/\/sisu.ut.ee\/ettevotlusopik\/4-vaartuspakkumine\/e-4-allikaid-lisalugemiseks\/","title":{"rendered":"Allikad"},"content":{"rendered":"<p><\/p>\n\n\n\n<p><strong>Kasutatud allikad<\/strong><\/p>\n\n\n\n<p>Holttinen, H. (2014).\u00a0Contextualizing value propositions: Examining how consumers experience value propositions in their practices. Australasian Marketing Journal, 22 (2), 103\u2013110.<\/p>\n\n\n\n<p>Lusch, R. F., Vargo, S. L., &amp; O\u2019brien, M. (2007). Competing through service: Insights from service-dominant logic.\u00a0Journal of retailing,\u00a083(1), 5-18.<\/p>\n\n\n\n<p>Osterwalder, A., Pigneur, Y., Bernarda, G., Smith, A. (2014). \u201eV\u00e4\u00e4rtuspakkumise disain\u201c, 308 lk.<\/p>\n\n\n\n<p><strong>T\u00e4iendavad allikad<\/strong><\/p>\n\n\n\n<p>V\u00e4\u00e4rtuspakkumise l\u00f5uend <a href=\"https:\/\/digiriik.eesti.ee\/tooriist\/vaartuspakkumise-louend\">https:\/\/digiriik.eesti.ee\/tooriist\/vaartuspakkumise-louend<\/a><\/p>\n\n\n\n<p>How do I use the Value Propositions building block of the Business Model Canvas? <a href=\"https:\/\/www.strategyzer.com\/business-model-canvas\/value-propositions\">https:\/\/www.strategyzer.com\/business-model-canvas\/value-propositions<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kasutatud allikad Holttinen, H. (2014).\u00a0Contextualizing value propositions: Examining how consumers experience value propositions in their practices. Australasian Marketing Journal, 22 (2), 103\u2013110. Lusch, R. F., Vargo, S. L., &amp; O\u2019brien, M. (2007). Competing through service: Insights from service-dominant logic.\u00a0Journal of &#8230;<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":239,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-257","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/sisu.ut.ee\/ettevotlusopik\/wp-json\/wp\/v2\/pages\/257","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sisu.ut.ee\/ettevotlusopik\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sisu.ut.ee\/ettevotlusopik\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/ettevotlusopik\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/ettevotlusopik\/wp-json\/wp\/v2\/comments?post=257"}],"version-history":[{"count":5,"href":"https:\/\/sisu.ut.ee\/ettevotlusopik\/wp-json\/wp\/v2\/pages\/257\/revisions"}],"predecessor-version":[{"id":941,"href":"https:\/\/sisu.ut.ee\/ettevotlusopik\/wp-json\/wp\/v2\/pages\/257\/revisions\/941"}],"up":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/ettevotlusopik\/wp-json\/wp\/v2\/pages\/239"}],"wp:attachment":[{"href":"https:\/\/sisu.ut.ee\/ettevotlusopik\/wp-json\/wp\/v2\/media?parent=257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}