{"id":24,"date":"2024-04-04T08:05:59","date_gmt":"2024-04-04T05:05:59","guid":{"rendered":"https:\/\/sisu.ut.ee\/edujategu16\/22-ettevotlus\/"},"modified":"2024-05-10T14:14:08","modified_gmt":"2024-05-10T11:14:08","slug":"22-ettevotlus","status":"publish","type":"page","link":"https:\/\/sisu.ut.ee\/edujategu16\/22-ettevotlus\/","title":{"rendered":"2.2 Ettev\u00f5tlus"},"content":{"rendered":"<h1 id=\"page-title\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-79\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/sissejuhatus-1024x1024.png\" alt=\"\" width=\"50\" height=\"50\">\u00a0<span style=\"color: #28aae1;\">2.2. ETTEV\u00d5TLUS<\/span><\/h1>\n<h2>2.2.1 Ettev\u00f5tluse p\u00f5him\u00f5isted<\/h2>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><span lang=\"ET\"><span style=\"line-height: 115%;\">Ettev\u00f5tluse m\u00f5istmiseks on vaja aru saada kolmest p\u00f5hiterminist: ettev\u00f5tlusest, ettev\u00f5tjast ja ettev\u00f5tlikkusest. <\/span><\/span><\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12\" title=\"uued_moisted.png\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/uued_moisted.png\" alt=\"mv\" width=\"40\" height=\"40\"><\/span>\u00a0<b><span lang=\"ET\"><span style=\"line-height: 115%;\">Ettev\u00f5tlikkus<\/span><\/span><\/b><span lang=\"ET\"><span style=\"line-height: 115%;\"> on isikuomadus, mis v\u00e4ljendab isiku v\u00f5imet ja tahet tegutseda. See k\u00e4tkeb soovi unistada, eesm\u00e4rke p\u00fcstitada, oskust leida esile kerkinud probleemidele lahendusi ja viia alustatu l\u00f5pule.<\/span><\/span><\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12\" title=\"uued_moisted.png\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/uued_moisted.png\" alt=\"mv\" width=\"40\" height=\"40\"><\/span>\u00a0<b><span lang=\"ET\"><span style=\"line-height: 115%;\">Ettev\u00f5tja<\/span><\/span><\/b><span lang=\"ET\"><span style=\"line-height: 115%;\"> on f\u00fc\u00fcsiline isik, kes pakub oma nimel tasu eest kaupu v\u00f5i teenuseid ning kaupade m\u00fc\u00fck v\u00f5i teenuste osutamine on talle p\u00fcsivaks tegevuseks, ning seaduses s\u00e4testatud \u00e4ri\u00fching (\u00c4riseadustik, \u00a71). Ettev\u00f5tja on seega ettev\u00f5tlik isik, kes oma ettev\u00f5tlusideed rakendab. <\/span><\/span><\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12\" title=\"uued_moisted.png\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/uued_moisted.png\" alt=\"mv\" width=\"40\" height=\"40\"><\/span>\u00a0<b><span lang=\"ET\"><span style=\"line-height: 115%;\">Ettev\u00f5tlus <\/span><\/span><\/b><span lang=\"ET\"><span style=\"line-height: 115%;\">on kasu saamisele suunatud tegevus, v\u00f5imaluste n\u00e4gemine ja \u00e4rakasutamine, sellega seotud riskide v\u00f5tmine. <\/span><\/span><\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><span lang=\"ET\"><span style=\"line-height: 115%;\">Ettev\u00f5tja v\u00f5ib ettev\u00f5tlusest saada mitmesugust kasu, seda ei tohi samastada kasumiga rahalises m\u00f5ttes, ettev\u00f5tlus peab pakkuma ka muid h\u00fcvesid (n\u00e4iteks eneseteostust, suuremat vabadust, panust piirkonna arengusse, t\u00f6\u00f6kohtade loomist jne.).<\/span><\/span><\/p>\n<p style=\"margin: 0cm; text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-189\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/sissejuhatus-1024x1024.png\" alt=\"\" width=\"40\" height=\"40\" srcset=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/sissejuhatus-1024x1024.png 1024w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/sissejuhatus-300x300.png 300w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/sissejuhatus-150x150.png 150w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/sissejuhatus-768x768.png 768w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/sissejuhatus.png 1080w\" sizes=\"auto, (max-width: 40px) 100vw, 40px\">\u00a0<span style=\"background: white;\"><span style=\"line-height: 115%;\"><b><span lang=\"ET\" style=\"color: black;\">Ettev\u00f5tluses on oluline roll v\u00e4\u00e4rtuspakkumisel, v\u00e4\u00e4rtusahelal ja tarneahelal. <\/span><\/b><\/span><\/span><\/p>\n<p style=\"margin: 0cm; text-align: justify;\"><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12\" title=\"uued_moisted.png\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/uued_moisted.png\" alt=\"mv\" width=\"40\" height=\"40\"><\/span>\u00a0<span style=\"background: white;\"><span style=\"line-height: 115%;\"><b><span lang=\"ET\" style=\"color: black;\">V\u00e4\u00e4rtusahel<strong> on strateegilise anal\u00fc\u00fcsi t\u00f6\u00f6riist, mis aitab kindlaks teha ettev\u00f5tte konkurentsieelise.<\/strong><\/span><\/b><span lang=\"ET\" style=\"color: black;\"> V\u00e4\u00e4rtusahela abil on v\u00f5imalik kindlaks teha ettev\u00f5tte k\u00f5ige olulisemad strateegilised tegevused, et m\u00f5ista kulude toimimist, allikaid ja diferentseerumist.<\/span><\/span><\/span><\/p>\n<p style=\"margin: 0cm; text-align: justify;\"><span style=\"background: white;\"><span style=\"line-height: 115%;\"><span lang=\"ET\" style=\"color: black;\">V\u00e4\u00e4rtusahel k\u00e4sitleb nelja peamist apsekti:<\/span><\/span><\/span><\/p>\n<ul>\n<li>Integratsiooni aste: tehakse kindlaks need tegevused, mida tehakse ettev\u00f5ttes endas, mitte teistes s\u00f5ltumatutes ettev\u00f5tetes.<\/li>\n<li>T\u00f6\u00f6stuse \u00fclevaade: turu ja ettev\u00f5ttega seotud sektorid, millega ettev\u00f5te konkureerib. Koostatakse piiritletud strateegia, eesm\u00e4rkide saavutamiseks.<\/li>\n<li>Segmendi maastik: mis on need variatsioonid, mida toode ja selle artikli ostjad v\u00f5ivad m\u00f5jutada.<\/li>\n<li>Geograafiline panoraam: riigid, linnad v\u00f5i piirkonnad, kus ettev\u00f5te konkureerib.<\/li>\n<\/ul>\n<hr>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><span lang=\"ET\"><span style=\"line-height: 115%;\">V\u00e4\u00e4rtusahelat selgitab joonis 4 ja videolink.<\/span><\/span><\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" width=\"2132\" height=\"1026\" class=\"alignnone wp-image-42\" title=\"Joonis 4. V\u00e4\u00e4rtusahel\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.14.png\" alt=\"joonis 4\" srcset=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.14.png 2132w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.14-300x144.png 300w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.14-1024x493.png 1024w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.14-768x370.png 768w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.14-1536x739.png 1536w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.14-2048x986.png 2048w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.14-1920x924.png 1920w\" sizes=\"auto, (max-width: 2132px) 100vw, 2132px\"><\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><span lang=\"ET\"><span style=\"line-height: 115%;\">Allikas ja videolink: <\/span><\/span><a href=\"https:\/\/www.fuentek.com\/downloadable-item\/the-value-chain\/\"><span style=\"line-height: 115%;\"><span style=\"color: #44546a;\">https<\/span><\/span><\/a><a href=\"https:\/\/www.fuentek.com\/downloadable-item\/the-value-chain\/\"><span style=\"line-height: 115%;\"><span style=\"color: #44546a;\">:\/\/www.fuentek.com\/downloadable-item\/the-value-chain<\/span><\/span><\/a><\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><span style=\"color: #000000;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12\" title=\"uued_moisted.png\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/547\/uued_moisted.png\" alt=\"mv\" width=\"40\" height=\"40\"><\/span>\u00a0<b><span lang=\"ET\"><span style=\"line-height: 115%;\">Tarneahel <\/span><\/span><\/b><span lang=\"ET\"><span style=\"line-height: 115%;\">on kauba liikumine m\u00fc\u00fcjalt ostjale, kauba tarne ehk \u00fcleandmine m\u00fc\u00fcjalt ostjale. <\/span><\/span><\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><span lang=\"ET\"><span style=\"line-height: 115%;\">Tarneahela osalisteks on rahvusvahelises kaubanduses vedajad, ekspordi- ja impordilitsentside v\u00e4ljastajad, toll, kauba k\u00e4ttetoimetamise vahendajad ehk spediteerijad.<\/span><\/span><\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" width=\"2036\" height=\"974\" class=\"alignnone wp-image-43\" title=\"Joonis 5. Lihtsustatud n\u00e4ide tarneahelast Allikas: (Wieland, A., Wallenburg, C. M. 2011)\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.40.png\" alt=\"joonis 5\" srcset=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.40.png 2036w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.40-300x144.png 300w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.40-1024x490.png 1024w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.40-768x367.png 768w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.40-1536x735.png 1536w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/566\/screenshot_2022-08-03_at_18.37.40-1920x919.png 1920w\" sizes=\"auto, (max-width: 2036px) 100vw, 2036px\">Tarneahela juhtimisel j\u00e4tkusuutlikus ettev\u00f5ttes on p\u00f5hir\u00f5hk materjali-, teabe- ja kapitalivoogude juhtimisel, mis peavad olema majanduslikult stabiilsed, v\u00e4hendama \u00f6koloogilist koormust ja v\u00f5imaldama samaaegselt inimv\u00e4\u00e4rseid t\u00f6\u00f6tingimusi. V\u00f5imalik on l\u00e4bi viia tarbijate auditeid. Siinkohal on oluline\u00a0 erinevate osapoolte omavaheline integreeritus ja tegevusjuhendite koostamine, l\u00e4biviimine ning j\u00e4relevalve. Tihtipeale m\u00e4\u00e4ratletakse tingimuste t\u00e4itmise kontrollimiseks etteantud miinimum standardid. L\u00e4bi tarneahela saab m\u00f5jutada tarbijat ja tarbija saab m\u00f5jutada tarneahelat olenevalt nt sellest kui j\u00e4tkusuutlik ja l\u00e4bipaistev ettev\u00f5te on.<\/p>\n<p style=\"margin-bottom: 0cm; text-align: justify;\">\n<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00a02.2. ETTEV\u00d5TLUS 2.2.1 Ettev\u00f5tluse p\u00f5him\u00f5isted Ettev\u00f5tluse m\u00f5istmiseks on vaja aru saada kolmest p\u00f5hiterminist: ettev\u00f5tlusest, ettev\u00f5tjast ja ettev\u00f5tlikkusest. \u00a0Ettev\u00f5tlikkus on isikuomadus, mis v\u00e4ljendab isiku v\u00f5imet ja tahet tegutseda. See k\u00e4tkeb soovi unistada, eesm\u00e4rke p\u00fcstitada, oskust leida esile kerkinud probleemidele lahendusi ja &#8230;<\/p>\n","protected":false},"author":263,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-24","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/sisu.ut.ee\/edujategu16\/wp-json\/wp\/v2\/pages\/24","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sisu.ut.ee\/edujategu16\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sisu.ut.ee\/edujategu16\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/edujategu16\/wp-json\/wp\/v2\/users\/263"}],"replies":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/edujategu16\/wp-json\/wp\/v2\/comments?post=24"}],"version-history":[{"count":7,"href":"https:\/\/sisu.ut.ee\/edujategu16\/wp-json\/wp\/v2\/pages\/24\/revisions"}],"predecessor-version":[{"id":259,"href":"https:\/\/sisu.ut.ee\/edujategu16\/wp-json\/wp\/v2\/pages\/24\/revisions\/259"}],"wp:attachment":[{"href":"https:\/\/sisu.ut.ee\/edujategu16\/wp-json\/wp\/v2\/media?parent=24"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}