{"id":3703,"date":"2025-12-09T20:19:37","date_gmt":"2025-12-09T18:19:37","guid":{"rendered":"https:\/\/sisu.ut.ee\/cvi\/logod\/logo-kasutamine\/"},"modified":"2026-04-27T10:51:42","modified_gmt":"2026-04-27T07:51:42","slug":"logo-kasutamine","status":"publish","type":"page","link":"https:\/\/sisu.ut.ee\/cvi\/en\/logod\/logo-kasutamine\/","title":{"rendered":"Using the logo"},"content":{"rendered":"<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-content-justification-center is-layout-constrained wp-block-column-is-layout-constrained\" style=\"flex-basis:33.33%\">\n<p><\/p>\n\n\n\n<p class=\"has-regular-font-size\" style=\"font-style:normal;font-weight:400\">All types of logos may be used, but the primary logo is preferred. The use of the stacked and circular logos must be justified.<\/p>\n\n\n\n<p>The logo may be placed either in a rectangle rotated by 15 degrees or in the negative area created by the placement of the rectangle(s).<\/p>\n\n\n\n<p>The logo may also be used on a photo, provided that sufficient legibility is maintained. A more uniform and monochromatic area of the photo should be preferred. The photo may be edited.<\/p>\n\n\n\n<p>The logo must not be placed on the faculty colour, topic colour or accent colour.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"609\" height=\"1024\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutamine_sisemise_ringi_korral_lk-25-609x1024.png\" alt=\"\" class=\"wp-image-109\" srcset=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutamine_sisemise_ringi_korral_lk-25-609x1024.png 609w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutamine_sisemise_ringi_korral_lk-25-179x300.png 179w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutamine_sisemise_ringi_korral_lk-25-768x1291.png 768w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutamine_sisemise_ringi_korral_lk-25-914x1536.png 914w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutamine_sisemise_ringi_korral_lk-25-1219x2048.png 1219w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutamine_sisemise_ringi_korral_lk-25-1920x3227.png 1920w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutamine_sisemise_ringi_korral_lk-25-scaled.png 1523w\" sizes=\"auto, (max-width: 609px) 100vw, 609px\"><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-ed5226f6 wp-block-columns-is-layout-flex\" style=\"padding-right:0;padding-left:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-primary-color has-text-color has-link-color wp-elements-4d6c03ccfebceb72b9d85c8be7264f8e\" id=\"logode-kasutamine-varvilisel-taustal\"><br><strong>Using logos on colourful backgrounds<\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-content-justification-left is-layout-constrained wp-container-core-column-is-layout-8c890d92 wp-block-column-is-layout-constrained\" style=\"flex-basis:50%\">\n<p style=\"font-style:normal;font-weight:400\">The primary, stacked and circular logos and the logo submark, as well as the logos of the faculties and units described below, may be used only on backgrounds in the <a href=\"https:\/\/sisu.ut.ee\/cvi\/en\/varvid\/\">primary colours<\/a>.<\/p>\n\n\n\n<p style=\"font-style:normal;font-weight:400\">When placing the logo on a photo, its legibility and sufficient contrast must be ensured. Image editing may be used to create contrast.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-8cf370e7 wp-block-group-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"792\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/pildi_kasutamine_varvilisel_taustal-1024x792.png\" alt=\"\" class=\"wp-image-405\" srcset=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/pildi_kasutamine_varvilisel_taustal-1024x792.png 1024w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/pildi_kasutamine_varvilisel_taustal-300x232.png 300w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/pildi_kasutamine_varvilisel_taustal-768x594.png 768w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/pildi_kasutamine_varvilisel_taustal-1536x1188.png 1536w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/pildi_kasutamine_varvilisel_taustal-2048x1584.png 2048w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/pildi_kasutamine_varvilisel_taustal-1920x1485.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-constrained wp-container-core-column-is-layout-440871e8 wp-block-column-is-layout-constrained\" style=\"padding-right:var(--wp--preset--spacing--20);padding-left:0;flex-basis:50%\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<figure data-wp-context='{\"imageId\":\"6a45b29a8394f\"}' data-wp-interactive=\"core\/image\" data-wp-key=\"6a45b29a8394f\" class=\"wp-block-image size-full wp-lightbox-container\"><img decoding=\"async\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/pildi_kasutamine_varvilisel_taustal_sinine.png\" alt=\"\" class=\"wp-image-406\"><button class=\"lightbox-trigger\" type=\"button\" aria-haspopup=\"dialog\" aria-label=\"Enlarge\" data-wp-init=\"callbacks.initTriggerButton\" data-wp-on--click=\"actions.showLightbox\" data-wp-style--right=\"state.imageButtonRight\" data-wp-style--top=\"state.imageButtonTop\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\"><\/path>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n<\/div>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-primary-color has-text-color has-link-color wp-elements-147638e9a76eb3f489f3aeb7e4d9cf3c\" id=\"sisemine-ring-logode-kasutusnaited\">Examples of using logos<\/h2>\n\n\n\n<p><br><\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"711\" src=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutusnaited-lk-26-1024x711.png\" alt=\"\" class=\"wp-image-111\" srcset=\"https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutusnaited-lk-26-1024x711.png 1024w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutusnaited-lk-26-300x208.png 300w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutusnaited-lk-26-768x534.png 768w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutusnaited-lk-26-1536x1067.png 1536w, https:\/\/sisu.ut.ee\/wp-content\/uploads\/sites\/963\/logode_kasutusnaited-lk-26.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>All types of logos may be used, but the primary logo is preferred. The use of the stacked and circular logos must be justified. The logo may be placed either in a rectangle rotated by 15 degrees or in the &#8230;<\/p>\n","protected":false},"author":869,"featured_media":0,"parent":1346,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-3703","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/sisu.ut.ee\/cvi\/en\/wp-json\/wp\/v2\/pages\/3703","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sisu.ut.ee\/cvi\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sisu.ut.ee\/cvi\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/cvi\/en\/wp-json\/wp\/v2\/users\/869"}],"replies":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/cvi\/en\/wp-json\/wp\/v2\/comments?post=3703"}],"version-history":[{"count":2,"href":"https:\/\/sisu.ut.ee\/cvi\/en\/wp-json\/wp\/v2\/pages\/3703\/revisions"}],"predecessor-version":[{"id":3795,"href":"https:\/\/sisu.ut.ee\/cvi\/en\/wp-json\/wp\/v2\/pages\/3703\/revisions\/3795"}],"up":[{"embeddable":true,"href":"https:\/\/sisu.ut.ee\/cvi\/en\/wp-json\/wp\/v2\/pages\/1346"}],"wp:attachment":[{"href":"https:\/\/sisu.ut.ee\/cvi\/en\/wp-json\/wp\/v2\/media?parent=3703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}